Turnout - Audience Engagement & First-Party Data for Broadcasters and Publishers
Make your audience addressable. Stay compliant. Power modern ad buys.
Modular - scales with the capabilities you use and your audience size
Make your audience addressable. Stay compliant. Power modern ad buys.
Modular - scales with the capabilities you use and your audience size
Broadcasters know they have a valuable, loyal audience, but can’t activate it for advertisers without a first-party identity foundation. Turnout turns listeners, viewers, and site visitors into an addressable asset you own.
GDPR, CCPA, and a patchwork of state privacy laws make it risky to collect and use audience data without purpose-built tooling. Turnout handles consent, opt-outs, and data governance so your data stays compliant by default.
National advertisers and agencies increasingly expect data clean room collaboration for targeting, measurement, and attribution. Without it, local broadcasters get left out of the best programmatic and direct buys.
Turn engagement across your websites, mobile apps, streams, and contests into a persistent, first-party identity graph.
Unify known and anonymous audience signals so you can segment, target, and activate them across owned and partner channels.
Consent capture, preference management, and opt-out handling built in - aligned with GDPR, CCPA, and emerging state privacy laws.
Clear audit trails and granular data controls make regulator questions and advertiser due diligence a non-event.
Collaborate with advertisers, agencies, and measurement partners without ever exposing raw audience data.
Overlap analysis, targeting, activation, and attribution - all inside a privacy-safe environment that keeps you in control of what leaves your walls.
A full API and SDK to plug Turnout into the websites, apps, CRMs, ad stacks, and data platforms you already run - whether built in-house or with partners.
No rip-and-replace. Send events in, pull audiences and insights out, and wire Turnout into your existing operational workflows.
Grow first-party data. Build audience affinity.
Efficiently drive outcomes for your advertisers.
Station groups that want to turn their engaged local audience into an addressable, revenue-generating asset.
News and digital publishers looking for a privacy-compliant way to grow first-party data and participate in modern ad buys.
Multi-station operators unifying audience data across markets, brands, and platforms into one addressable asset.
Every broadcaster’s data footprint is different. Schedule a 30-minute consultation to scope the right modules for your audience and advertiser goals.
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